The social networking spin-off, from Facebook, continues in ernest. And big business is now right behind it too. Sprint and Unilever have funded the venture with the aim of attracting millions of Mom’s to the site. What makes it so effective in its atrractiveness is that it combines big-budget Hollywood style production techniques to get Mom’s to the site. Some Big names in Hollywood have signed-up to star in the consumer generated stories that are published on the website – Some really good and funny video content.
Check out http://www.inthemotherhood.com/
