It’s almost that time of year again.

Yup, the day is around the corner. the day most internet addicts, computer junkies and gaming afficionados hate. Shutdown Day!!

Well, that’s if you sign up of course

Shutdown Day is a massive global experiment to spread awareness about the pitfalls of excessive use and abuse of computers and Internet. And, to find out how many people can go without a computer for one whole day, and what will happen if everyone participates.

Interested? Well then click-on over to http://www.shutdownday.org and pledge your support!

And no, I seriously doubt I will be signing up

Can you survive for 24 hours without your computer ?

Social Networking for Mom’s

The social networking spin-off, from Facebook, continues in ernest. And big business is now right behind it too. Sprint and Unilever have funded the venture with the aim of attracting millions of Mom’s to the site. What makes it so effective in its atrractiveness is that it combines big-budget Hollywood style production techniques to get Mom’s to the site. Some Big names in Hollywood have signed-up to star in the consumer generated stories that are published on the website – Some really good and funny video content.

Check out http://www.inthemotherhood.com/

Green Social Networks

To ease the daily pains (and to help your social conscience) visit and sign-up to Greenopolis People band together online, to date, discuss politics or lose weight . this all happens in a community whose members help each other live in a more earth-friendly manner. Pretty cool!

See, don’t you feel better already.

Death by Blogging, Going Green and some groovy Interactive Ad Campaigns…

Yup, this headline made me sit up too… While trawling the RSS feeds for bite-size chunks in interesting news, this article posted on the New York Times website really caught my eye. Reading it made me realise 2 things that guys who spend too much time online are either waaaay out of shape or that too much stress and pressure can be dangerous to your health… then again every job has pressure and stress, right?

There is an interesting blog post debunking this whole article though after reading this, I feel as though my online consumption habits are still within safe norms and I think am in no danger of “logging off” while hunched over my keyboard especially while doing something incongruous like blogging….

But just to make sure that I keep the pressure and stress off, I thought I would get involved in a greener and healthier online environment… Yup, to ease the daily pains (and to help your social conscience) visit and sign-up to Greenopolis. People band together online, to date, discuss politics or lose weight … this all happens in a community whose members help each other live in a more earth-friendly manner. Pretty cool!

See, don’t you feel better already…

And the, some cool news snippets from the advertising front, with the focus on Interactive of course

•  Louis Vuitton has launched an impressive “where will life take you” full marketing campaign. they have used an impressive list of celebrities to convey the message and emotion of the campaign.. Check it out here (click on the Core Values Film)
•  New York Pizza launched a series of ads on YouTube to promote their great pizza’s … great fun! Watch the series here
• And finally, when you have had enough… (http://www.dearagency.com/) – Definitely one of the more innovative ways that ad agency, citrus, lures prospective customers…